Tuesday, March 3, 2009

Should Advertising to Kids Be Banned?

In what ways might advertising be linked to childhood obesity? Do you think advertising should be allowed in places like schools and on school buses, where they will be seen mainly by children? Why or why not? Name 2 advertisements you see on campus that are aimed at you. Explain how they influence you to buy or not to buy.

19 comments:

  1. I believe that advertising to children should not be done. I have watched a lot of cartoons lately, and what I have noticed is most of the cartoons are aimed at children. Companies put a lot of toy commercials and advertisements as the cartoons are on a commercial break. For example, I was watching Spongebob Squarepants, and as a commercial came on there was a Barbie ad. It was for a diamond castle, and my sister went ballistic, asking for it. I know that eventually, my parents will end up buying it for her. Companies purposely advertise to children, knowing parents will not tolerate a child's insessive nagging and eventually purchase the product, producing money for the companies. In a way the companies are putting everyone in danger. While toy companies are making money for now, in the future, this could cause a major problem. Parents spend a lot of money on their children, and all of this uncontrolled spending could cause parents to lose money in the long run. Two advertisements that I have seen on campus that are aimed at students are tickets for Winter Formal, and Grad Night. People influence you to purchase the tickets so the school can make money, the tickets are usually at least forty dollars or higher. People say, "Go to these events they are a lot of fun, and you will enjoy yourself." I know this for a fact, to be fiction. I have had a lot of people tell me that when they went to formal it was really boring and the music stunk. Why am I going to waste my money on something not worth doing? I could use that money and plan a party myself that was more enjoyable and I could run it the way I want to.

    ReplyDelete
  2. Advertising has been linked to children obesity by their commericials and posters. These fast food restaurants play commericials excessively over and over again during all kinds of shows, so no matter what channel they are on they will see their commercials. Fast food restaurants give away toys now with kids meals just so the kids will keep wanting to come back and collect all of them. Parents cannot say no to their children and that is a big reason they reach out to kids, to influence their parents to come and buy it for them. I don't think advertising that promotes obesity should be posted by schools and where it can be seen by children. I think if I were a fast food owner and I just wanted to make money that is exactly what I would do, so this is why it is being done. Two advertisments at school would be to buy tickets for dances or advertises to raise money for each grade. They influence me to buy tickets because it is a high school experience I personally don't want to miss out on and for the raising of money they try to do things that will appeal to our age group.

    ReplyDelete
  3. I think that advertising things like toys to children in not a bad thing, but when it comes to fast food restraunts like Mcdonalds, and Burger King aiming their advertisments tworads small kids it is a bad thing. Most children don't eat good simply because their young and they can't stand vegtables, but they don't need someone marketing them bad food.

    Advertisments I see around campous aimed at me are posters telling me to buy my ticket to dances and other school event. They try and influance me to spend my money on school events. Most of the influence to go comes from other students who say how much fun it going to be.

    Advertising to students are age is much different than younger kids. We can see something we want to buy but if its to expensive we would understand, but a little kid does not understand that so they bother their parents until they cave in.

    ReplyDelete
  4. Advertising is linked to childhood obesity but not at school. When I am driving around, I always see fast food advertisements so kids can just go and buy a burger and eventually become fat. At school, I only see advertisements for upcoming events, like dances or sports activities. Advertising should be allowed in schools but not for the wrong reason. Fast food advertising should be banned because fast food in the long run will hurt you. Toy advertising is definitely a good advertising for kids because thy get enjoyment out of toys and like to play with them and there is nothing run with that. It benefits the toy business because they are selling their products. Advertising should definitely not be banned for kids because they can find interest. I usually see video game and toy advertisements than food advertisements.

    What I see around campus is an advertisements like this. "Come to the big basketball game today!!! Come out and support your Scots!". They influence people for the right reason to come out and show your school spirit. It influences me to come and support our school team. Also another advertisement is when they had a rally for the homecoming dance and they are like "Come to the best school dance of the year"!! They sometimes tell us lies so they can make money for the school. This influences me to support my school but also it could be false information and then I would waste my money.

    Bottom line is advertising is a successful way of persuading people to buy the product or support something important. I think that not all advertising is right but advertising should definitely not be banned for anyone especially kids because when kids see advertising they almost fall in love with the product. They should cut down food advertising because if you eat Burger King everyday then yes you will become obese but for toy products or video game products it just helps the business.

    ReplyDelete
  5. Advertising in my opinion is linked to childhood obesity. Advertisers constantly aim their commercials at children, they will then beg their parents to buy it for them. I remember that when I was a kid I knew there were a lot of commercials aimed at my age group and it seems that it has worsened over the years. I don’t think that advertising should be allowed in school, especially in elementary schools. I feel that kids are too young at that age to be advertises to about what food they should eat, what they should wear or what backpack to own, they get enough of that from watching their favorite TV shows. Also the reason that children see so much advertising is because they watch way too much TV. Kids don’t play outside as often has kids in the past. There have been in a sensed programmed to sit and watch a screen for hours on end.
    Here on our campus we have advertising for school events and in the student union there are vending machines which advertising for different kinds of soda. The advertising for school events promotes people to go to these events to feel like they are a part of the high school experience, but in reality it depends on what kind of person you are. If you don’t like dancing then you most likely won’t have fun at a dance. At this school there are only about three dances per year. At only one of those dance have a ticket that is sold for under forty dollars. Since we are our older we understand how much something cost and if we buy it then we won’t have money for something else, but kids don’t understand that. They haven’t learned yet how money works and to advertise to kids is in a way cruel. I think parents really need to explain to their kids how money works and cut back on the number of hours that children watch.

    ReplyDelete
  6. Advertisements can be linked to childhood obesity because many advertisement s are promoting junk food and fast food. Many kids who are exposed to these advertisements will recognize them in the stores and on the street and ask their parents for them. Kids also will want to eat junk foods that are advertised because they look more delicious than healthy foods. Advertising companies are very smart and tricky. I do think advertisements should be allowed on schools and buses. But I believe that they should be picked and be promoting a healthy lifestyle. Children are an easy target because they are naive and very impressionable, so targeting them is a smart thing to do. I heard a statistic a few years a go that said that kids see over 3,000 advertisements a day. So I think kids are used to them and it is their parents’ job to make sure they eat right and make the right decisions. An advertisement that I see around campus is for school dances like winter formal and prom. The dances are very expensive because the school wants to make money but sometimes many kids cannot afford it so they are unable to go. But everyone wants to attend their school's dances so spend the fifty or sixty dollars anyways. Other advertisements that I see are for basketball games. They tell us to attend the games and cheer for our team, the Scots. These kinds of advertisements are good because they promote school spirit and healthy competition. Kids most often want to be included and get involved and attending a basketball game it a good way to achieve that.

    ReplyDelete
  7. aaron Vega and Vince wongMarch 6, 2009 at 4:27 PM

    It's the parent's fault for giving their kids money to buy junk food. We agree with Andrea that they advertise a lot of junk commercials on kids networks on television. The toys from kid's meals make the kid's want to come back for more because they want the toys. It's also the parents fault for spoiling their kids with junk food. Kid's don't know better, they don't understand that a lot of junk food is bad for them and it is up to the parents to keep their kid's healthy.

    ReplyDelete
  8. If companies don't aim their advertisements to children, they won't make the same amount of money. Though it isn't necessarily good to advertise on children, how else are companies going to make money for the products they sell. Most toy stores and fast food places aim there advertisements specifically on children because children are easy to manipulate. They don't know how the market runs/ And when they really want something they nag to their parents until they get it. And the parent buys them those products because they don't wanna hear their child screaming and nagging that they don't get what they want. I think that advertising on children is never going to stop because it's every where. Just by not watching TV isn't going to stop the advertisements.

    ReplyDelete
  9. I can see how advertising can be linked to childhood obesity. The comercials and ads all look so fun with food that is colorful, compact and easy, cheap, and some you can even play with. A lot of ads have kids in them saying how amazing this burger is or how fun these kids meal toys are. This makes children want to have what the kids on the ads have too. It is wrong to aim these ads at children but in the buisness world, it sells their products. Although it is wrong, there is no law against them to say they cannot aim ads at children because it profits their business. It is much like ciggarrete ads aiming at children and teens. Wrong, yet still people do it. We just have to make jids more aware of being healthy. I see ads on buses about food, and it makes me hungry. Most of the time it is fast food, which is unhealthy, but it looks so appetizing it makes everyone want to buy it.

    ReplyDelete
  10. I believe advertising to children is link to childhood obesity. I notice that when children shows are on, there are a ton of commercials for fast food and toys. They are loud, and fun, and play to the child. After one commercial, the kid can be kicking and screaming for that new toy at McDonalds. Then what do most parents do? Give in because they don't want to hear the kid crying. After a while, the child becomes used to not only getting what they want, but eating fast food all the time. Companies like McDonalds create cartoon characters for their company and kids become even more drawn to McDonalds. I don't think this is right, because they know that is wrong.

    On campus, there really aren't any advertisements about fast food or things like that. The only things I see are to go see a game, or join this club, and vote for this person. There really isn't anything that tries to make buy anything at school, other then for dances.

    ReplyDelete
  11. Nathalie1 & Sydney 1March 10, 2009 at 7:28 PM

    We feel that childhood obesity is linked to advertising. It is easy for a child be manipulated or have their vision skewed by bright posters, commercials, and toys. Fast food restaurants lure in children by displaying a smaller version of a hot toy on the market and they lure in parents with an affordable price and a quick hot meal. In the past, places like McDonalds, Burger King, etc. have had unhealthy options. But today you can swap fries for apple slices, sodas for milk, and burgers for salads. This appeals to the parents who are semi-concious of what their child is eating, but honestly, who goes to McDonalds for apples, salad, and milk? By promoting better choices the parents believe that their child won't be eating so unhealthily, when in reality the food really isn't any different and the child probably won't choose apple over hot, oily fries.
    Unlike advertising on TV, billboards, and on radios, advertising in schools is very different. Schools tend to be more "neutral" environments. We mean that, you aren't going to be solicited to buy a Happy Meal, but you'll see advertising for a school dance and where you can buy the tickets. School advertisements act more as announcements or a message board.

    ReplyDelete
  12. I don't think advertising should be called a link to childhood obesity. I mean, advertisement has been around for quite some time but now, with childhood obesity numbers higher then ever people are using it as an excuse? I think nobody wants to take responsibility for the reasons kids are overweight. Parents don't want to believe that by the examples they show their kids, or by how they allow them to eat that they are a major factor in their child's obesity. Advertising is just another scape goat people are trying to use. The fact of the matter is nowadays, more people are taking their children to fast food restaurants rather then feeding them home cooked meals. Or because adult obesity is an epidemic, their children pick up on those unhealthy habits. Maybe pack your kids lunch, cook healthy food for them, show them a healthy lifestyle is possible and easily maintained and calling advertisement a link to obesity won't be happening. It's the bad examples set forth by parents and adults leading to child obesity, not a Cheetos commercial on T.V. Sure a kids going to want McDonald's once they see the commercial but its the parents decision to take them there. If you want a link to children being overweight look at their parents lifestyle.

    Here on campus, I don't think there's any advertisements on campus aimed at me. I think for the most part our school is good about using positive campaigns and ads to promote events and nothing that I feel is negative.

    ReplyDelete
  13. Advertising to fast foods/ unhealthy foods could be a definite link to childhood obesity. Ads for fast foods are everywhere, and furthermore, its targets are spoiled rich kids who want a toy with their happy meal. In this case, I do believe that advertisements should be allowed in places where kids are, like schools and school buses. Everybody has to make a living and I believe that the people who come up with the slogans and ads for their company or franchise deserve to make a living just like everyone else. However, not all things that are aimed at children have to do with food. Advertisements for the Army are always going to be around. Army advertisers try to make the army sound like it's all fun and games. Propaganda is a great example for this. When really, in the army, you work harder than ever before. There are many different techniques in using propaganda; that's why it's so easy to draw/attract someone to the army. An example of propaganda is assertion. "Assertions are positive statements presented as fact. They imply that what is stated is self-evident and needs no further proof. Assertions may or may not be true." One ad I saw was on a bus bench and it was for the army. It portrayed a young man having fun, and it can make you think that the army could be very fun. Another ad I saw was about the McDonald's Dollar Menu. It made me want to buy something because it's only a DOLLAR.

    http://www.constitution.org/col/propaganda_army.htm

    ReplyDelete
  14. RobertinoS1,KyleL1March 12, 2009 at 10:41 PM

    Kyle and I believe that advertising is linked to childhood obesity. You can see commercials in the TV, hear it on the radio and see the billboards on the freeway. There will always be an advertisement of Mcdonalds or jack in the box promoting their products to children so that they can make money. children are an easy target for these manufacturers because they can easily be led to buying their product. for example Mcdonalds offers a toy with their happy meal, this makes children wanting to buy the happy meal for the toy. Usually these toys come in sets which makes kids want to buy all of the toys. a lot of these fast food chains are now aiming to promote that they are selling healthier food by getting rid of the trans fat and adding salads to their menu so that is a good start to promoting good health. We believe that advertisements should not be allowed to be seen in schools or school buses because they are also a distraction to students.

    There are not many advertisements in school that persuade us to buy anything other than tickets to dances, games, or events. Most of the time these advertisements persuade you to buy by using school spirit or that it will be very fun to be at the event.

    ReplyDelete
  15. Today in this world, everything relies upon advertising, especially obesity. When we were younger, a prominent thing that stayed in my mind is fast food. Fast food was so key in our diets when we were younger because it was fast, and it tasted good. The problem is now that we know the truth we don't want it as often as we use to. Children may just want a happy meal because of a limited edition plate, or barbie because its so cool, and they can't live without it. In the process, they eat the food because the adults don't want to waste the time to give their child healthy food. Its a fast paced world we live in. On campus, soda companies are everywhere, and it's not just diet. We worked hard to edit the candy supply, but we still have fattening food. Chips are 200 calories, bagels even more. Obesity forces are still at work. Unless we do something to actually cut the need for 'fatty' food at our school, then obesity is still going to continue to rise.

    ReplyDelete
  16. No it should not. I like the bright lights and pretty colors followed closely by the urge to buy the stupid toys and gadgets showed in them. It makes me feel funny inside. But it's important because it helps kids get used to the fact that they don't always get what they want and it teaches them that they don't need everything they see or want. But this only works if the parents discipline their spoiled kids.

    ReplyDelete
  17. Advertisements can definitely be an influence or link to childhood obesity. Often when I watch TV, I see commercials for various restaurants and cooking utensils. These commercials can be quite appealing, especially when you’re hungry, and I can imagine that they would persuade kids to eat certain types of unhealthy but delicious food. In addition, there are many commercials out there that can promote a sedimentary lifestyle. Examples of this include ads for video games, movies, TV shows, and more. If children are persuaded by these commercials, they might never want to get exercise and just be a couch potato playing video games and watching TV. I don’t think that advertisements for products like the ones I previously mentioned should be allowed at schools or school buses unless they are healthy. On December 6, 2005, the New York Times reported that “A federal advisory institution said today that there was compelling evidence linking television advertising and the rise of childhood obesity in the United States.” The article recognizes that “the food industry doesn't spend $10 billion a year on ads to kids because they like to waste money. Their ads not only work, they work brilliantly.” Some advertisements I see on campus are usually for school events or to buy items such as dance tickets. With their colorful papers, bolded words, shape organizations and more, often the “advertisements” at school catch my eye.

    http://www.nytimes.com/2005/12/06/business/media/06cnd-kids.html

    ReplyDelete
  18. I think childhood obesity is linked to advertisment. Even when I am watching tv and see a commercial for food it looks so good sometimes I want to go get it. The commercials are played over and over again, which causes them not to forget about it. I do not think advertisment should be posted at school. At Carlmont, I have seen postings to buy tickets for dances and plays,basketball and football games, and other school events.

    ReplyDelete
  19. I think that advertising to kids should not be banned because it helps kids understand the techniques etc of advertising. Sure what companies do to get children to purchase their products isn't always ethical but those companies also use their products on adults in more sophisticated, sneaky ways. There is no point in banning advertising because kids will be exposed to it either way no matter how old or small they are.

    http://www.apa.org/monitor/sep00/advertising.html

    ReplyDelete